Search intent data, as Google can attest, is the holy grail of intent data because nothing reveals more about what people want than the terms they enter into search engines. Facebook now offers two categories of ads: Marketplace ads (Like Ads...
Google Now also offers personalized news feeds, such as scores and updates on a user's favourite sports teams and leagues. Google has launched its Now predictive search platform for Apple's iOS. The company is bringing the platform to Apple's...
One page out of millions gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and an upgrade center. Bringing people together in Drive – Google Enterprise BlogGoogle Drive gets social features: Google+ profile pictures and...
This Google authorship tutorial offers additional methods. Google Analytics offers content experiments that allow you to test multiple versions of a web pages to determine which one is performing the best.
Google+ Hangouts allow you to involve a native translator into the Hangout no matter where he/she might be located. Instead of flying him/her in to help with a meeting you have with your Japanese clients, you can just invite them into your Google...
From there they can share the videos on their websites, social media profiles (Facebook, Twitter, LinkedIn, etc.and in Google+. Each release was tagged in Google Analytics tracking, and each release had a different spin.
Brands are looking beyond social media giants like Facebook, Twitter, and Google+ to more niche sites such as Pinterest, which puts a big emphasis on visuals. Touted as ‘great for writers who don't have an audience and also for bloggers who have an...
When it comes to social media, Facebook, Twitter, and Google+ dominate the conversation. Having a strategy that include multiple social media platforms, not just Facebook, Twitter, and Google+, helps many brands and marketers reach a wider audience.
A new analysis says Google Image Search traffic is down 63 percent on average. How Google’s Image Search Update Killed Image SEO – Define Media GroupOn a sampling of 87 sites – U.S.and international – image traffic is down 63 percent on average...
In other words, Google's use case has clear commercial intent for immediate needs, while Facebook is where I go for drunk pictures of my friends. Google is the best advertising product in the history of the world.because it's like advertising at a...
Pichette said that the multi-screen world of today offers Google many advertising opportunities going forward. Google posted a 31 percent increase in year-over-year revenue for the first quarter of 2013.
Your app is one of a million, with 700,000 available in Apple’s App Store, and an equal number in Google Play. Just as Google and major search engines frown on keyword stuffing on websites, stuffing the keyword field with unrelated keywords can get...
Then, a Google spokesperson said, "Autocomplete is a feature of Google search that offers predicted searches to help you more quickly find what you're looking for. A Japanese court has fined Google $3,100 for the uncensored results shown in its...
At the heart of all the excitement surrounding Google AdWords enhanced campaigns rolling out this summer is the mobile strategy. According to a Google/Nielsen study released in March, three out of four mobile searches trigger follow-up actions...
This new capability goes significantly beyond the useful information about how your ad is performing and who's engaging with it that is currently provided by the Google AdWords for video dashboard. Search Engine Watch got a sneak preview of Unruly...
Google Analytics offers segmentation by query topics through Analytics filters (beyond the scope of this article but more information can be found here) or by exporting data and consolidating offline in Excel.
Todd Wasserman at Mashable has suggested that Google Glass will provide coupon offers, personalized ads, and gamification¬ – in other words, advertising on spectacle steroids. For all the hype about Google Glass, not much has been said about how it...
Google's Matt Cutts and former ex-Googlers talk spam, rankings, and SEO tips. Google has safer results than Bing, Yandex, and Blekko. SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or...
Google has introduced the Inactivity Account Manager to let users opt to delete their data upon their death. Using the manager also lets users send their Google data to designated third-parties. But making plans for what happens after you're gone...
The study found that Facebook was second to only Google Maps as the place people go to conduct local searches on mobile devices. As brands develop their social media strategies, they should determine a process for pushing out appropriate offers to...
