SEO News

Google Offer Demographic Targeting

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  1. 3 Ways Merging Google AdWords & Analytics Can Improve PPC Results

    Using Visitors data in the secondary dimension opens to the door to in-depth information including demographic like age, gender, and location (must have demographic reporting enabled. Google Analytics offers a wider variety of data than AdWords can...

  2. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Audience Data and Reporting will now make demographic data (age, gender, interests, etc.based on classifier Google has been working on for years. Demographic Reporting Demographic Data Available in All Reporting Areas

  3. Facebook Mobile App Install Ads: Optimize Beyond Clicks to Drive Higher ROI

    Facebook's Mobile Install ads offer flexible targeting options including demographic, geographic, connections, offline buying behavior, and CRM data. Advertisers can now link their app to Facebook by simply entering a destination URL to their app...

  4. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    No advertising platform exists within Pinterest – but you should still promote your products here with seed pins and an engaging profile if the site's demographic is a good fit. It might be a forum or a community, but it's a place where you can get...

  5. Back to School: Now That’s What I Call a PPC Strategy!

    Don’t Restrict Your Demographic Targeting Make sure you’re taking advantage of all the features and functionality Google AdWords and Microsoft adCenter offer. Don’t forget to check your Google SQR reports for more keyword ideas as well.