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  1. Marin Adds Google Shopping Campaign Management

    This latest move by Marin as the first in its field to offer Google Shopping campaign management in this way is another win for the brand. Marin estimates retailers will allocate one-third of their entire paid search budgets to Google Shopping...

  2. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    In fact, Google continues to dial up the importance of quality content and user engagement signals and is only ramping up the frequency of Panda Updates and refreshes. Google Analytics Custom Report Another way to unearth low-value content is to...

  3. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    But if you have the time and the resources for it, jump into LinkedIn communities or run a Google+ community on finance topics. Host tweet chats, Google Hangouts, and pose questions so that you are able to draw your customers into your content...

  4. Yahoo Retires Less Popular Products to Make Room for New Innovation

    Yahoo Toolbar on Chrome: By July 22, the Yahoo Toolbar will be removed from the Chrome Web store, to comply with recent Google Chrome policy updates. Do you think that the large number of changes will push users to try other search engines such as...

  5. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How do we report issues with information being listed on search engines like Google, Yahoo, and Bing? What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR NAME] integrated with? Can [VENDOR NAME]'s platform send and publish to...

  6. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    Could Google require ecommerce stores to offer Google Wallet as a payment option or their products will be blocked from Google Shopping? Seemingly small situations like how YouTube is dealing these independent labels not only makes it harder to...