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  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    If readers don’t care about your links, why should Google? People are much more cautious about link-building now, and rightly so - no one wants to leave a footprint for Google. That’s a question most SEOs, marketers, and business owners have been...

  2. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    As a reminder, there are new specifications that will require updates to all Google Merchant Center product feeds by September 30, 2014. One takeaway Pease noted is that Google recently launched "Dynamic Sitelinks" worldwide.

  3. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    And while Google has been continuously evolving the JavaScript capabilities of its robots, Bing/Yahoo has lagged. In 2011, Google introduced a standard -- often referred to as "hashbang"(#! Details of the Google hashbang specification and its...

  4. 14 Top-Notch Resources to Help You Become a CRO Expert

    Work with them, and you'll be working with the guys who helped Apple, Google, Sony, and Facebook increase their website revenue. Again, posts are few and far between, but each is so well-written that you won't be able to refrain from signing up for...

  5. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    When turning the functionality on in your Google Analytics account, you will also find links to Google's guides for classic and Universal tracking code updates. Google Analytics has always been very good at telling you what people have been viewing...