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  1. Is Google’s Knowledge Vault Smarter Than Siri and Cortana?

    In order to see just how effective this technology is, SEO consulting agency Stone Temple conducted a test in which it analyzed 3,086 different queries that may trigger a knowledge panel (meaning content in the search results that directly answers...

  2. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    Just like Google's Knowledge Graph "cards" - the results that attempt to answer the query of a searcher without having to click through to a site - these new structured snippets pose additional questions for webmasters and marketers: Will they...

  3. How Google Pigeon Impacted Local Queries, and What You Can Do

    Over at Blumenthals.com, for one query, it appeared that the "radius of the search has been reduced significantly. Many are reporting a constant flux, and in fact, over at the Local Search Forum, Linda Buquet shares her data that suggests Google is...

  4. The NSA Has a Hush-Hush Google-Like Search Engine

    By allowing other IC organizations to query legally collected foreign-intelligence repositories of appropriately minimized data, analysts can develop vital intelligence leads without requiring access to raw intelligence collected by other IC...

  5. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    In fact, he said, you might not even see a keyword in a Title tag today, yet the page is still being served for a query. A month later, Google moved to 100 percent secure search, building on a slow and steady loss of keyword data since 2011.

  6. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    Separate campaign view by Search re working on refining campaigns using bid adjustments, Pease also suggested setting up automated search query reports to find keyword expansion opportunities that secure relevant traffic and negative keyword...

  7. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    And even if the engines do attempt to index the content, they often seem to have little confidence they can accurately represent the state most relevant to the search query based on the URLs in their index.