Ask to write a relevant article for their site, if they have a blog/host news Providing news, information, or purpose to the community Release positive news about yourself periodically, that is relevant to the community
This is good for news aggregators and other sites that reuse content appropriately and have been hit hard by the Panda filter. This prospect creates fear for many small businesses who depend on search engine optimization (SEO) for their livelihoods.
It talks about putting a team together and how to find resources like industry news and search conferences. The third edition of his "Search Engine Optimization: Your visual blueprint for effective Internet marketing" is fabulous for budding SEOs...
Google Places For Business Gets Its Own iPhone App For Managing Listings [Update: Google Removed App] – Search Engine LandThe app was accidentally released early, no word on when/if it will actually be available again.
Google: Disavow Links Even If Removed As A Best Practice – Search Engine RoundtableSays Google's John Mueller: "While it's really important for the web-spam team when processing the reconsideration request to see significant effort put into...
SSL Web Sites Don't Get Ranking Boost In Google – Search Engine RoundtableThere are no ranking advantages or disadvantages of having HTTPs websites, says Google's John Mueller. Google Notifying Searchers In EU That They Use Cookies – Search Engine...
No Google Glass competitor is imminent from Baidu, though apparently all the tech news sites didn't get the word. Here's a quick recap of search and social marketing news and tips from the past week. Hackers Are Smarter: SEOs, Be Prepared – Search...
Syndicating content very quickly to be found when other news organizations search for sources. PPC should be in the marketing portfolio already, as it is an excellent complement to search engine optimization.
For instance, does the search engine present universal, local, news or other non-traditional results? Examples include; social platform profiles, YouTube videos, Google+ Local profiles, LinkedIn, owned images and / or news.
On a break, I caught up on local news and was hearing about some local tow truck companies volunteering their time to help people who are stranded on the roads. Here in KC, we have a local search group, the Kansas City Search Engine Marketing...
For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). Create videos – people love to consumer reviews, news, funny stuff, etc.via video.
It really does seem like Facebook is on to something BIG with Graph Search: http://news.cnet.com/8301-1023_3-57564188-93/facebook-graph-search-first-impressions/ http://www.forbes.com/sites/shelisrael/2013/01/16/the-importance-of-facebooks-graph...
That’s why Google offering support for a service that generates essentially no revenue for them is huge news and likely a sign of changes to come to Google+ Local. Since Google first launched its search engine, customer service was something that...
Many people today recognize that search engine optimization (SEO) and public relations (PR) have much to offer each other. And this is where real public relations – as opposed to crappy news release distribution – can play such a crucial role.
Lisa Buyer wrote a fantastic piece about how to use it for visual marketing and even though it wasn't news per se, it was useful to the target market at Search Engine Watch. When the news broke about Google's new disavow functionality, Simon Penson...
Now actually managing a global SEO is campaign is a whole post or two in itself as you look for variance and differences across local nuisances, translation, search engine types, and global law. Google’s recent changes with regard to social signals...
In the program announcement, YouTube News Whether you’re vlogging about which candidate you support, capturing footage of the long line at your polling place, or encouraging your friends to get out of the house and go vote, we’re inviting you to...
One problem: there is a missing element that could hinder the effort - consideration for how users search for and find government service online – where's the search engine optimization (SEO)? They use the restricted .gov top-level domain, they...
As Matt Cutts said at SES San Francisco this year, Google is constantly re-evaluating the core principles upon which they built the search user experience to ensure the engine doesn't "age" unintentionally.
Search engine local sites (Google Places, Yahoo Local, Bing Local) Local news publications, TV stations, alternative newspapers Big local news can lead you to amazing places for local links. For example, in Greensboro it's big news that we have a...
