He was on CBS news yesterday (here's a recap by CNET). Here's a quick recap of search and social marketing news and tips from the past week. One page out of millions gives Mozilla trouble with Google.
Add into your time the set up of Googlenews alerts around your brand and mentions of snippets of your latest content. Create content of relevance for your community and seed to hyper local bloggers and print news outlets.
The details aren't online in a news article on any mainstream search industry publications, and never should be. Finally, in just the past two weeks and after x bad links pointed at his site he indeed got the notice from Google that his link...
If you had “completed” an SEO effort several years ago, you might not have been taking advantage of “new” opportunities such as local, news SEO, video SEO, shopping feed optimization or even blogging/social promotion.
Other sites offer more detailed stats, news, images, videos, and other info, such as what ESPN offers. A Wall Street Journal article on Google’s Penguin update highlighted some of the damage, as well as a couple beneficiaries of the update.
So, he identifies internal and external resources that should help marketers develop approaches to create content - such as finding out what frontline staff in sales and customer service are being asked most often (internal) or curating content...
Some links are simply more valuable than others, particularly links from authoritative sites (like respected news sites) and links from .edu and .gov domains. You can rank well without them of course (think breaking news stories or blog posts that...
GoogleNews: Key Ranking Factors [Study]" also covers more aspects of how websites can increase their visibility specifically on Google. A number of key differences in Google and Bing’s search results for breaking or trending news stories reveals...
Universal Business Listing denies any association with articles and news reports about a "paid inclusion" business listing service. Editor's note: This story has been updated to include statements from Google, Bing, and UBL.
The Bad News The Good News More Bad NewsGoogle AdWords gave us PPC data junkies a great new way to segment data in July. Well, Google isn’t telling us: side and bottom ads are combined into an “Other” bucket in the AdWords reports:
We discussed further details of the fresh search results change to Google's algorithm previously, delving into the winners and losers, the specific types of "fresh" content affected, and methods for using news, blogs, and events to make the most...
Not an exceptionally helpful definition, but OK, let’s just roll with it, and assume it’s a valid metric that holds up for all types of sites including those in the news industry with slightly more volatile rankings due to the news cycle (i.e...
These partnerships allow Bing to provide real-time updates to stock values, show online conversations (especially Twitter conversations) on a given stock, display recent news about any given company, and show "data, tools, and analysis currently...
Alongside the official resources, there are of course multiple blogs and sites with more advice, news, and videos – many of which are included in my earlier article about staying up to date in search.
The action against Torrent-Finder that only acts as a search engine of torrents - legal and otherwise - and is not hosting any torrents has online news blogs asking why other search engines like Google and Bing are not equally guilty
Customer acquisition: As people become fans of a Facebook page, they get a notice posted as news item their friends to see. It is likely that Google will also partner with Facebook in the near future.
Quotes for comparative purposes have been taken from various news stories and videos of speeches they have given over the years. Brin, in an interview with an Israeli news service, said (among many insightful things) that in the future, with the...
News from the Search Engine Watch Blog Google Mobile Optimizes Search Results for 38 Languages Posted by Nathania Johnson Jul 6, 2009 If you can access the mobile internet via your cell phone, then you now have access to newly optimized Google...
Bing Continues Microsoft Search Share Growth in June 2009, According to StatCounter Posted by Nathania Johnson Jul 2, 2009 StatCounter made news fast and furious in Bing's first week when they offered up data showing Bing had surpassed Yahoo!
Google Invites News Partners to Share Video Posted by Nathania Johnson Jun 30, 2009 Google is inviting the more than 25,000 news sources that partner with them for GoogleNews to share professional news videos to YouTube.