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  1. SEW Experts: Suing Google over Yahoo

    The government, consumer watchdogs, and advertisers are all raising opposition to the Google-Yahoo ad deal. Yahoo's last ditch effort to generate additional revenue and thwart a hostile purchase from Microsoft might have provided sufficient impetus...

  2. Google's Path to Domination

    History teaches a great deal, and battles have been won and lost in the search wars since the concept of choice was introduced to search. Today, Microsoft is trying to do the same thing Yahoo failed at five years ago.

  3. Copyright Law: What Search Marketers Should Know (Part 2)

    An Antitrust Analysis of GOOG-DCLK Deal: Search Ads Vs Contextual Ads Vs Display Ads, paidContent Microsoft to Roll Out New Live Search Today, Marketing Pilgrim Yahoo! Yahoo/MediaVest: 'Spark' Marketing Empowers 'Passionistas', ClickZ

  4. Search Engines And Legal Issues

    It's also going to be an interesting argument to defend, given that Microsoft is very much in third place in terms of traffic, behind Google and Yahoo. Trademark issues with search engines are growing, as merchant ponder how to deal with affiliates...

  5. The Search Engine Report, September 4, 2000, Number 46

    Another advertorial-style deal recently announced by Ask Jeeves. Case in point is Website Results, which was purchased by Internet advertising company 24/7 Media in a $95 million stock deal. the top answer comes from the OnHealth site, through an...