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  1. 3 Lessons Social Advertisers Can Learn From Search Marketing

    During that same time, Facebook, the world’s largest social network, proceeded to introduce structural changes and new functionality into the mix. To be more discreet with testing, consider implementing ad types that that don’t require the...

  2. Writing Your Way to the Top of Search and Social Results

    Be sure to offer your writers resources that are provide current and up-to-date information that follow, for example, Google’s and Facebook’s ever-changing algorithms. Facebook users respond best to words such as "Inspires," "Discounts," and "Submit"

  3. Right to Be Forgotten: Google Refreshes Stats

    Google provided a list of the sites that have had the most URLs removed as well as the number of URLs that have been taken 3,353 3,299 2,395 2,207 1,949 www...

  4. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    Facebook signals rank number one, followed by Google+, Twitter, and Pinterest, Searchmetrics says. The study, which is focused solely on Google results, found high-quality, relevant content ranks better on average and also that the well-optimized...