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  1. SEO Is No One-Trick Pony

    You can see how people are navigating the site, in real time (as well as view recorded visits), gain insight on what the experience looks like in different browsers/platforms, get insight via heat maps for mouse movements, clicks, and scroll depth...

  2. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Companies with multiple retail locations can benefit from voice searches by keeping their local profiles up to date, especially Google Maps. If the user continues to search for a particular attraction, in this example the San Diego Zoo, the search...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The top 10 U.S.mobile smartphone apps are either directly search-focused (e.g.the Google Search and Maps apps) or search-oriented in nature (e.g. Google's hegemony in the browser extends here as well – in addition to the main search app, Google...