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  1. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Companies with multiple retail locations can benefit from voice searches by keeping their local profiles up to date, especially Google Maps. If the user continues to search for a particular attraction, in this example the San Diego Zoo, the search...

  2. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The top 10 U.S.mobile smartphone apps are either directly search-focused (e.g.the Google Search and Maps apps) or search-oriented in nature (e.g. Google's hegemony in the browser extends here as well – in addition to the main search app, Google...