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  1. Linkable Asset Strategy: How to Pick & Prioritize Assets

    Should you expose a softer offer that maps better to informational searches and top-of-the-funnel visits, like a newsletter signup for example? To fuel creativity even more, you can copy keywords and drop them into Google search, Google Trends...

  2. SEO Into 2014: The Irreversible Changes in Google's Products

    Google Maps (and its Yelp-like counterpart, Google+ Local) have undergone significant changes since they were first launched in 2005 and 2010, respectively. At Google I/O 2013, huge changes to the user experience of Maps were announced.

  3. Google Palestine: Is Google Taking Sides?

    Google Maps currently shows little or no detail for major Palestinian towns such as Nablus and Ramallah, while many Jewish West Bank settlements have streets and parks clearly labeled. Google has placed itself smack dab in the middle of a...

  4. How to Create Compelling Content Based on Learning Styles

    Visual, or spatial learners, prefer to use their eyes to absorb pictures and images and make use of colors, maps, and diagrams to organize data. Google+ Hangouts What do Tiger Woods, Tom Cruise, Jim Carrey, and Serena Williams have in common?

  5. Patch.com, Huffington Post Dominate Google News Results [Study]

    Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores, products, images, maps, and reviews into what was once traditional organic search...

  6. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Windows 8 App Refresh – Bing Search BlogBing News app is now customizable, offers offline reading, and supports RSS; Bing Maps now has "improved driving, transit and walking directions, as well as up-to-the minute traffic incidents notifications...

  7. SERP Conditioning: How Google Maps & the Knowledge Graph are Stealing Organic Traffic

    SERP Conditioning leads users to check (and click) the feature area of Google's SERP design that prominently displays information pulled via the Knowledge Graph, Google Maps, and – conveniently for Google’s revenue – Product Listing Ads (PLAs...