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  1. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Jim Yu, chief executive (CEO) of BrightEdge, says technology needs to be leveraged to connect the dots between content and ROI. Savvy SEOs know to track rank across search engines, mobile devices, local, and global in 2014:

  2. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    When Andy Grove, former Intel CEO, penned his best-selling business book "Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company," it was a call to action for CEOs and entrepreneurs to expect, prepare for, and...

  3. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Keynote - The Digital CMO - Jeremy Sanchez, CEO, Global Strategies from BrightEdge Technologies Jeremy Sanchez, CEO, Global Strategies Steve Krull, CEO 45 percent of marketing execs feel they lack the capacity to put big data to work, according...

  4. Top Google Website Optimization Resources

    Larry Page, CEO I suggest reviewing the video, image, and mobile sitemap extensions section. Jade Wang, Community Manager, Google+ Local But what does Google have to offer on the subject? Find out in this collection of tips, guides, resources, and...

  5. Here's What Google's Labeled Search Results Could Look Like in Europe

    So far, Foundem CEO Shivaun Raff wasn't very impressed, telling the Telegraph it's a "half-hearted attempt to dilute [Google's] anti-competitive effects. On searches that trigger Google local results, Google will mark links to its reviews as...

  6. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    On the earnings call, CEO Marissa Mayer said Yahoo had more than 300 million monthly mobile users. Transcript of secret meeting between Julian Assange and Google CEO Eric Schmidt – WikileaksTranscript of secret 5-hour meeting that took place June...