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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How do you ensure that locations that are no longer in business are removed from group pages? Not all of the questions below might be applicable to your business, but hopefully they will allow you to make a smarter decision when picking a company...

  2. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    Search is a huge driver of business (search accounted for 43 percent of all Internet ad revenues in 2013, $18.4 billion, according to the Interactive Advertising Bureau) but is extremely complex, so attending a Search Engine Strategies event is a...

  3. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    SEOs are also still focused on the business impact of the keyword (90 percent), though the shift in focus to the page leaves only 50 percent stating that measuring the business impact of the keyword will be more important in 2014.

  4. SEO for Startups & New Businesses: An 11 Step Plan

    With the business model and process elements covered, now is the time plan out how to succeed in search and discovery digital contexts. You're starting a new business. Many elements are required to do well nowadays need to be built-in to your site...

  5. Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranking Factor

    This could be done to help ensure specific photos were taken at a particular business in question, such as for local results. But does any of this metadata have any impact on Google search results? In the latest Google webmaster help video, Google...

  6. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    If someone is searching for roses for the upcoming Valentine's holiday and has a question about delivery to a business location, the customer can quickly search on Google, use the CTC extension on the ad copy and get the question answered before...