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Google Instant Search Messaging

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  1. VeryPink Uses YouTube TrueView In-Search Ads to Reach Knitters for 3 Cents a View

    But the immediacy of YouTube video, the constantly refreshed content and clear messaging is what keeps viewers coming back for more instruction, and the needed materials. She takes the time to transcribe each video so that captions can be...

  2. Personalized e-Commerce Sites Can Increase Conversions by 70%

    Once e-marketers analyze their website traffic by behavioral segmentation, targeted outbound marketing messaging can be used with search advertising to drive specific behavioral segment traffic to e-commerce websites, where personalization...

  3. Get More Attention with Legal PPC Ad Symbols

    It's instant messaging, chat rooms, bookmark/link sharing, and microblogging. Google's policies seem to explicitly prohibit advertisers from including symbols in ad text. If you do it the wrong way, Google AdWords may display a message like this...

  4. SearchDay | Marketing your SMB with Time & Elbow Grease

    In the works are ways to more easily access email and instant messaging. Google Testing SearchWiki For Adwords Posted by Feb 16, 2009 Search Engine Roundtable and Webmaster World have started a discussion of Google's testing of a SearchWiki for...

  5. Will Social Networks Become the New Inbox?

    Foremost, the messaging is much easier to manage within social media versus e-mail because it acts like a real conversation among friends. Just as people use Google as a verb -- Google it -- they're starting to use phrases like "Facebook Me.

  6. The Universal Mastery of Video Content

    Think of your video listings as portals to your target site and an opportunity to immediately engage the user with your messaging. It's unnecessary -- and ineffective -- to plaster your video submissions with brand messaging if the content is about...