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  1. Google to Fight Piracy by Modifying Search Algorithms

    Google has updated its search engine algorithms in an attempt to restrict piracy websites appearing high in its search rankings. We've now refined the signal in ways we expect to visibly affect the rankings of some of the most notorious sites.

  2. Introducing the Local Marketing Adoption Curve

    The outcome of the walk stage should be improved brand visibility (as measured by such key performance indicators (KPIs) as improved rankings). You should claim and optimize your listings on Google+ and add location-specific images and videos.

  3. SEO Is No One-Trick Pony

    At the end of the day, we are not optimizing for "rankings. A 25 percent lift in conversions/sales is perhaps more important than a 25 percent lift in traffic (and certainly a hell of a lot more important than a general rankings increase).

  4. What’s the Deal With Links From M.Biz? Should You Disavow?

    Google’s algorithms really should be able to determine that this influx of directory links was not a result of you creating links in order to manipulate your search engine rankings. I am fairly certain that Google can see these links as just...

  5. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    The chart below shows the correlation between keywords in titles, tags, and descriptions and rankings. The position of keywords in titles is also considered in rankings. While this correlation has seen a slight decrease in the past year, it is...