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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. Search engines are geo-locating results more and more – not just the local...

  2. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    Should a search engine filter content such as violent images, pornography, malware, spam, personally identifiable information, hate content, hacking instructions, bomb-making instructions, pro-anorexia sites, Satanism and witchcraft, necrophilia...

  3. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    Use images and video to increase pageviews and attention. The press release lifeline streams through the veins of search engines and flows into social media. Image Credit: PR Newswire Google's most recent update to their defintions of link schemes...