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  1. SEO Is No One-Trick Pony

    Once you have developed a list of targeted keywords, you must determine how these keywords match up with content that you current have on your website (or other properties – see Social Media Marketing) and what content you may need to develop...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was, that link-building at the enterprise level (and really at every level) would have to go beyond old-school tactics like directory...

  3. Influential Twitter Accounts Indexed More in Google [Research]

    For more data points from Stone Temple Consulting's research, check out the blog post, here. It actually looked like 100 percent of image tweets were indexed as well, but the sample size for that was exceedingly small," Enge added.

  4. Should You Syndicate Your Blog to Get More Traffic & Leads?

    As you saw in the image above, the client's blog received a significant traffic boost from syndicated content which was then picked up by other leading industry blogs. Organic blog promotion is a tactic that trips up many content creators since...

  5. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Adams pointed me to a post on gShift's blog where they talk more about this, and stated that while Hummingbird is the future of search, and centered on voice search and the mobile era, it's really about lending a certain level of comfort to Google...