Usually the good guys win, but not always. As the Penguin 2.0 dust settles the SEO pundits are racing to interpret what Google has done and what it means. But unlike many other industries where there are watchdog groups, checks-and-balances or...
Because if you look at the history of sites that have done relatively well or businesses that are doing well now, you can take anywhere from Instagram to Path, even Twitter, there’s a cool app called YardSale, and what those guys try to do is they...
Google reps, if you're watching this, I'm sorry, but we're outing you guys on what actually works. Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world, particularly for...
I love the irony of the fact that you guys posted privacy concerns on Facebook. The augmented reality Google Glass eyewear isn't even available yet, but already a bar in Seattle has banned customers from using the futuristic headset due to privacy...
Google began with a couple of guys and an idea. That’s why thousands of Google advertisers woke up one morning in summer 2006 to discover that all their five cent keywords now cost them $10. But unlike most other media that will run your ad as long...
I walked into a warehouse, met the guys building the units, the owners of the company, got a hands on demo and watched them quality check my actual unit before I left. Part way through the transaction, one of the senior guys tells me they don't...
Jayson DeMers: What’s up, guys? Over Google’s updates they’ll fix it and I’ll naturally go on top because if you look the course of the history, it says that it should do well, tend to naturally do well over time, right?
It'd be great to hear what you guys are doing to update and adapt next year – see you in the comments! This decline wasn’t concentrated on one particular client or keyword area, and none of our clients were penalised last year by Google, so I am...
Check out guys like iwearyourshirt.com for a fun, creative, and relatively cheap way to get your company seen. These guys promote companies by wearing their T-shirts and doing crazy stuff for them via social media.
Despite a persistent and partly effective effort to clean up SERPs and allow brand-building tactics to win, the most coveted SERPs are still being owned by the smartest algorithm gamers and black hats in the business – the very guys Panda and...
Even if I don’t have the proper equipment at home, even if I have to film butt-ass naked in a back alley, you guys are going to get an episode, goddamnit! Meanwhile, Google sites, driven primarily by video viewing at YouTube, ranked as the top...
Nobody wants to read yet another list of reasons why your product is better than the other guys’. With the latest Google updates, rewriting the same concept with different words isn’t helping you rank as easily.
The beneficiary is you guys [consumers]. The ongoing battle between Apple and Google for supremacy in the mobile market is the "defining fight" in the industry, according to Google Executive Chairman Eric Schmidt.
Warby Parker: These guys are automatically on my radar because of their free home try-on. They don't have a ton of links though, showing only 199 linking domains in Open Site Explorer, but their social shares are high and they are currently in the...
These guys aren't limited by budget, and if they're showing a lot despite a low average rank in the auction they're probably being buoyed up by pretty good quality scores. Keep an eye on these guys, their CTRs are probably good.
Do you guys think that general web directories are still good for building links, or should I go with niche directories, instead? I was collecting and researching various responses people had received to Google reconsideration requests and found...
It makes you almost homicidal when the other guys are all over the search engine results pages (SERPs) and their pages have about much content as the back of a shampoo bottle. Google. Even though we know this, it’s still easy to get frustrated by...
I'm big on looking at everyone's backlinks (naturally) so if you're well versed in digging into that, go for it, but many people aren't into that and don't have the time, so for those guys, social is your best bet I think.
At the next table two guys were discussing why Google is a bit like Madonna. There is therefore a paradigm shift taking place in the way Google works as it attempts to move from its existing method of organizing information based on a document...
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