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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    There are a few factors that may cause unqualified traffic, such as mobile devices, campaign targeting, ad copy – but ultimately, I blame the children (but we’ll get to them in a minute). Just when you think you have the Google Display Network (GDN...

  2. SEO Basics: 8 Essentials When Optimizing Your Site

    Think your title as a 4-8 word ad, so do your best to entice the reader so they want to click and read more. How can you build your website in a way that will please both your visitors/customers, as well as Google, Bing, and other search engines?

  3. 5 Social Media Advertising Trends to Watch for in 2014

    While this isn'tan ad unit on Google+, it allows brands to take quality Google+ posts and advertise them across the Google Display Network. Throughout 2013 and leading up to the IPO Twitter successfully overhauled the advertising interface and...

  4. AOL Climbs into 2nd Place in Online Video Content Ranking with 71 Million Viewers

    Meanwhile, video ad viewing is up 100 percent on Adap.tv, 88.2 percent on Google sites, 71.4 percent on the BrightRoll Platform, and 18.2 percent on Hulu. In August 2013, Americans viewed nearly 22.8 billion video ads, with Google sites ranking...