Google has reached an agreement to buy navigation app maker Waze in a deal believed to be valued upwards of $1 billion, beating rivals Facebook and Apple, which were also rumored to be mulling a bid for the startup.
I can’t say what will catch on and stick in the future, but it seems clear that the established platforms like LinkedIn, Facebook, Twitter, YouTube will continue to be important…especially as we better understand how to leverage them.
Like Facebook, where the feed is largely dependent on user engagement, brands should only expect to have good positioning in the feeds of their most-engaged subscribers. Additional Activity: Notifications of activity (Comments and subscriptions...
It's just another way for Facebook to ensure the businesses it returns in the search results are followed by real users, that those users are actively engaging the Page's content, sharing its updates, etc.
Most marketers will tell you that you need to be blogging x times a week if you want to gain any traction, that you should be updating your Facebook and Twitter so many times and that you should have a presence on Google+, YouTube, Pinterest...
Google Crashes Facebook Home’s Easy Updating Party, Now Requires All Play Apps To Be Updated Through The Play Store – TechCrunch"An app downloaded from Google Play may not modify, replace or update its own APK binary code using any method other...
In other words, Google's use case has clear commercial intent for immediate needs, while Facebook is where I go for drunk pictures of my friends. Google is the best advertising product in the history of the world.because it's like advertising at a...
Also, there is their partnership with Facebook. One of those updates was to change the rules of engagement between Google and all AdWords API users. As this was happening, the FTC was ruling on whether Google was acting like a monopoly.
Released in open beta today, Unruly Analytics is based on the company's proprietary technology, which has tracked seven years' worth of historical video sharing data across YouTube, Facebook, Twitter and the blogosphere.
Facebook has now lost ground to Google in two straight quarters. Google Tops Facebook in UK Digital Ad Revenues – eMarketerGoogle at 44.2 percent; Facebook at less than 5 percent. Report: 46% Of Social Login Users Still Choose Facebook, But Google...
The study found that Facebook was second to only Google Maps as the place people go to conduct local searches on mobile devices. Social media management can be problematic for businesses of all sizes but is arguably most complicated for large multi...
Google, Facebook Continue to Lead in Digital Display Earnings - eMarketer EMarketer predicts Google will remain the leader in display ad revenues in 2013 with $3.11 billion in 2013, followed by Facebook ($2.75 billion), Yahoo ($1.37 billion...
On Day 1, head to Maximizing Twitter and Facebook Ads for Lead Gen, Engagement of DataXu and Jennifer Wong of HasOffers. This deep dive session will cover optimization of Twitter and Facebook ads for lead generation and customer acquisition.
In the age of social media the attention that business blogs used to have is diminishing; traded for the instant gratification and ease of tweeting and posting short pieces to Facebook with a picture of your latest product or special of the day.
Implement the Twitter Cards and Facebook Open Graph. The regular monitoring of the metrics and data of the webmaster tools and Google Analytics to be sure that the above tasks are gearing the site in the right direction on the web.
Chrome's update includes features that allow users to share web pages via email, messages and Facebook. Users who update Chrome can send webpages to email addresses, the Messages app, and Facebook pages by accessing the Share category through the...
Google has announced the ability for companies to offer their users a single point of access to their application, much like Facebook's Connect feature. Unlike Facebook however, Google promises only to publish such information with specific user...
AdRoll and Perfect Audience are specializing in Facebook remarketing, too. Keep your eyes and ears open as these updates come through from your Google representatives. Google AdWords – Google Display Network (GDN)
Many Facebook shares also trigger instant indexation. In a Google Hangout, Cutts was asked, “Do Google +1’s affect a website ranking? Google Chrome “sees” traffic, but does NOT index postings. However, Google+ triggers instant indexation.
Bing was especially proud of their ability to integrate social activity (Facebook) into the SERPs, an important feature they point out that Google has not been able to achieve. Facebook reported $1.26 billion in revenue for Q3 2012 in their second...
