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  1. How to Create a Social Media Friendly Landing Page

    If you want your social media friends and fans to watch a video, download a tool, or sign up for an email list, you have to make it super simple to do. Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own...

  2. 14 Top-Notch Resources to Help You Become a CRO Expert

    Again, posts are few and far between, but each is so well-written that you won't be able to refrain from signing up for email updates. Work with them, and you'll be working with the guys who helped Apple, Google, Sony, and Facebook increase their...

  3. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    A "tip of the week email" that offers a new tip every week on saving money innovatively. In addition to sharing other content on Twitter and Facebook, consider sending out a weekly email with the best curated content from the week.

  4. Microsoft Kills Sponsored Post Program After Attracting Matt Cutts' Attention

    Entrepreneur and founder of TechCrunch Michael Arrington, writing on Uncrunched, revealed that he received an email from the social media marketing company Social Chorus offering to compensate for posts promoting the brand-new Internet Explorer...