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Google Effect

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  1. Google Censorship Ruling in Canada Has Worldwide Implications

    The latest case involves Equustek Solutions, a Canadian company claiming that a competitor stole their trade secrets and is selling networking devices on Google. Equustek Solutions has requested that Google "remove all search results that link to...

  2. Google Must 'Forget' Unfavorable Search Results in Europe

    When asked about how they would process removals and when it will take effect, a Google spokesperson stated, "The ruling has significant implications for how we handle takedown requests. Or should someone who is unhappy with a writer's coverage of...

  3. 360i Agency Says New Technology Reverse Engineers AdWords Quality Score

    Despite spending billions of dollars in the Google auction each year, unlocking the secrets to a higher Quality Score has proven difficult for brands since they have little information about the right timing, ratios or cause and effect that...

  4. How to Identify Non-Ranking URL Page Types Using Google Site Search

    Each of these can be separately searched using similar advanced operator techniques to get an estimate on how many pages Google has indexed as a benchmarked, then checked again after the recommendation has been implemented to see track the effect.

  5. Google AdWords Search Funnels Attribution Modeling: Think Hard Before You Act

    Modeling tools have been in Google Analytics for a while, so hopefully you've all had a chance to look at them a bit. Just go look at the data in Google Analytics instead. It sounds good that we never lose the effect of any of our keywords.