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  1. Panda, Fresher Results, Spelling Top Google’s January 2012 Search Updates

    Google has also made “several improvements” to how it determines the date of a document, which means you’ll want to make sure your website includes timely content. One significant change to Google Images is that pictures with “high-quality" landing...

  2. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    A leaked internal Best Buy document says "the launch of GoogleTV that was planned for 10/3 has been pushed back 2 weeks. How is Google finding pages which don't have any links to them? Google Instant serves as a reminder why website performance is...

  3. How Large Advertisers are Accelerating their SEO with Social Media - SES San Francisco

    Infographics tend to be very popular viral content, as opposed to a 30 page document. But most rankings are algorithmic as opposed to someone statically ranking pages. Doug: Can't believe that anyone would be sitting at Google HQ ranking things...

  4. Convincing the Executive Team to Invest in SEO

    Sending a plain document will only confuse them. Beta Testing Environment – You must test multiple landing pages to see how well they convert. Budgets – The easiest way to understand your potential costs is to contact Yahoo and Google, asking them...