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  1. Semantic Search in 2025

    For instance, today, if you search on Google for "what does Bill Slawski say about patents? Given the technical level of the audience, his presentation was, for the most part, met with excited nods. The Web Berners-Lee described was a far cry from...

  2. Critical Thinking for the Discerning SEO [eBook Review]

    It is important to state at the outset that “Critical Thinking” by “Doc” Sheldon Campbell is intentionally not a “how to” book. Starting with a reading of the Google paper “Webtables: Exploring the Power of Tables on the Web” (thanks William Slawski).