For example, exact match anchor text links in blogrolls, comment spam, directory links, etc. There's a boatload of important data that Google shares with webmasters, including inbound links. Google Webmaster Tools revealed that spammy links now...
A structured citation is a mention of your business' NAP (business name, address, phone number) on an IYP (Internet Yellow Pages) or directory website (e.g. Yahoo Directory, ODP). An unstructured citation is more of a casual mention of your...
Domain naming is so important to your overall foundation, so as a best practice you're better off using sub-directory root domains (example.com/awesome) versus sub-domains (awesome.example.com). How can you build your website in a way that will...
The platform is designed for use by marketing agencies, media resellers, franchisors, and other businesses, including online Yellow Pages and directory businesses, allowing them to add search engine marketing to their offerings in a cost-effective...
If you are currently adding article directory links, then stop the program right away. If you find yourself with 10 or more directory links, something is wrong. Participate in the major directories: Yahoo Directory, DMOZ, Best of the Web, and...
Unlike other low-value content traps, these directory pages are often instrumental in site usability and helping users navigate to deeper content. One of the riskiest content types we see frequently on client sites are thin directory-style pages.
External link building including press release optimization training, directory submissions (high quality, paid directories only) and partner links with whom the company has a valid business relationship.
You can also take advantage of bookmarking, social networking, and business directory sites. If you haven’t heard about NAP data in your Google+ account profile, you better figure it out because your smiling child beat you to it.
Quality – Make certain the directory is indexed. The reason that Google is so vocal and pro-active in fighting paid links is because they work so damned well – even in 2013. That said, are you prepared to handle the Google penalties and bad...
Large Directory Sites Specifically, Google+ Local, Bing Local, and Yahoo Local should all be ground zero for any local search marketing effort. Tip: Claim your business listings, clean up duplicates, and fill out as much information as possible on...
A full directory of directories is in the works and will return to this space in early 2013. Google has since become synonymous with the word "search" and as most of us know, is often used in place of the word.
Spending a day submitting your site to every free directory on the web is a waste of time. If a directory makes sense and isn't one that exists only for the purpose of hosting links, try it and see if it brings you any traffic, but considering many...
Once you get past a few directory submissions and some other low-hanging fruit, there is really no one size fits all methodology to acquire links. Not to under value some of the other projects and activities that IT teams and web developers are...
Closing down now are the publisher tool AdSense for Feeds, Classic Plus, which let users add a background image to Google's homepage, and Places Directory, an Android app for finding things locally. Google announced that it is closing down more of...
Or, they can go to the Google Ad Creation Marketplace Directory and hire a vendor that matches their style and budget. And according to Google Campaign Insights, YouTube video ads, on average, drive a 20 percent increase in traffic to a company’s...
Based on the new algorithm changes, old school link development tactics like blog commenting, free directory submissions, article submission to generic article sites, and a number of other low value tactics no longer work as they once did and can...
While this would certainly be easier to implement than any of the existing microformats, I’m still skeptical that most business owners with websites would be able to create the file correctly and know how to add it to the root directory of their...
Sure you can leave that process up to the user as they utilize search engines and local directory applications – but who’s to say they won’t stumble upon your competitor in the process? Once a mobile holiday shopper has been driven to visit a...
Instead, a new directory of spammy content is created, making it less likely to be discovered. This problem can usually be solved through interfacing with the client, using the Wayback Machine to determine if design changes occurred, and using the...
Directory site; Homepage TBPR0 Indexation 2400 Backlinks; 560 Actual page; indexed - TBPR0 A link is certainly not just a link anymore (if it ever was the case) and hey, they even closed their own directory last year right?
