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Google Data Privacy Policy

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  1. Google's Universal Privacy Policy Class Action Lawsuit Dismissed

    We are confident that our new simple, clear and transparent privacy policy respects all European data protection laws and principles. A lawsuit against Google over their universal privacy policy has been dismissed by a California judge.

  2. 4 Google Changes and How Online Merchants Can Adapt

    For users, this update can be a bit disconcerting, but mimics a similar Facebook policy. The most controversial change Google has made recently involves increasing user privacy for Google searches through increased search encryption.

  3. 9 Ways to Prepare for a Future Without Cookie Tracking

    Ensure your privacy policy is up to date and fully transparent. Ensure correlating verbiage between your privacy policy and acceptable use policy are complementary. For the most part, do not track legislation is often misunderstood by the general...

  4. Google to Pay $8.5 Million to Settle Search Query Privacy Case

    If accepted by the court, the settlement will resolve allegations Google violated its privacy policy by sending search queries to third parties. As part of the settlement, Google agreed to revise the FAQ section of its privacy policy, but did not...

  5. Google Faces £500,000 Fine if Privacy Policy Isn't Changed by Sept. 20

    In our letter we confirm that its updated privacy policy raises serious questions about its compliance with the UK Data Protection Act. We have today written to Google to confirm our findings relating to the update of the company’s privacy policy...

  6. Is Google's Unified Privacy Policy Illegal in Europe?

    The ICO has subsequently confirmed that an investigation is now underway.The ICO has launched an investigation into whether Google’s revised March 2012 privacy policy is compliant with the Data Protection Act,” a spokesperson said.

  7. Google Privacy Director Alma Whitten Resigns

    The privacy issue eventually led to Google reworking its privacy policy and paying an $8.5 million fine. The privacy and security teams, and everyone else at Google, will continue this hard work to ensure that our users' data is kept safe and secure.

  8. Google as Your Identity Provider: Where Are We Now?

    Changing of Google Privacy Policy from US to EU. So a year has come and gone in the NSTIC and the issue of privacy seems to still be at the forefront. Well the advocates will tell you "see it gives you MORE privacy!

  9. 7 Stages of “Do Not Track” Grief: A Survival Guide for Analysts & Online Marketers

    Be sure to update your privacy policy and try to be completely transparent without sacrificing competitive advantage. Various legislative committees and governing bodies are interested in protecting the public’s privacy because fraud costs billions...

  10. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    Shorten Privacy Policy and Small Print: Make the small print useful and human friendly. In many respects conversion rate optimization requires as much specialist skill as technical search engine optimization (SEO); with an acute understanding of...

  11. Cookie Crunch: Complying with the EU ePrivacy Directive in the UK

    The ICO guidance states that if your visitors "understand that their actions will result in cookies being set" and you aren't relying "on the fact that users might have read a privacy policy that is perhaps hard to find or difficult to understand...

  12. Internal Linking to Promote Keyword Clusters

    Page Two – Privacy Policy It's only fair to note when there are known issues and unknowns with data. The data matches closely to what the search engines are trying to push webmasters toward: provide a logical and well-coded site architecture that...