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  1. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    Future SEO revolves around these three centers of excellence. Google is looking to monetize its data (it is a public company). When Google made it apparent that 100 percent of its keyword data will be "(not provided)" (to the SEO community), many...

  2. Linkable Asset Strategy: How to Pick & Prioritize Assets

    Mine centers around leveraging keyword tools, competitor analysis and mining proprietary analytics data to identify terms that are both relevant and traffic-driving. With keyword search data, typically we're grabbing estimated monthly, exact match...

  3. Google Grants: An Introductory Search Advertising Guide for Nonprofits

    Google created the Grants program in 2003 to allow 501(c)(3) organizations (e.g.charitable health care centers, schools, etc.to advertise via the Google AdWords platform. Once you have the data, you can start to build a business case and take it to...

  4. Google as Your Identity Provider: Where Are We Now?

    As for this fall Centers for Medicare and Medicaid (CMS) as well as The Office of Management and Budget (OMB) were all looking to move to the NSTIC Identity Ecosystem. The Centers for Medicare and Medicaid Services wants to move away from providing...

  5. Google Bringing Wind-Powered Data Center to Oklahoma

    Environmental group Greenpeace is heralding the move as a positive step for corporate data centers. We've been working closely with all of our utility partners to find ways to source renewables directly, and we look forward to working with other...

  6. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    We are spending $500+ per year on visits to play centers for our children. In many respects conversion rate optimization requires as much specialist skill as technical search engine optimization (SEO); with an acute understanding of buying...

  7. New Solar Investment Brings Google's Clean Energy Portfolio to Nearly $1B

    Google is also famed for having some of the m green data centers worldwide; they even host summits on how to make more efficient data centers. Google is investing $94 million in solar farms built by Recurrent Energy in the Sacramento, California...

  8. Google Expands Global Presence in Asia, London, Dublin

    Google is establishing a stronger international presence with the purchase of land for data centers in Hong Kong, Taiwan, Singapore, and Ireland. The data centers in Hong Kong, Taiwan, and Singapore are the first three Google-owned data centers in...