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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    On occasion, I'll search [search engine optimization companies] on Google to see just who is showing up. The good news is that it appears Google isn't giving them much "love" lately: It's no wonder why people don't trust SEO (as an industry).

  2. Why Yahoo Wants to Move Into Contextual Search and How it Might Work For Them

    She's worked on Google's core search product, so she is familiar with the product and the search industry. Mobile is where the traffic is going from desktop, and it makes sense for both the marketing value and a revenue value that Yahoo wants to be...

  3. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    This advanced form of Custom Audience retargeting helps you map the buying intentions (Google and Bing search history) of website visitors to their potential lifetime value (audience DNA), and then serve relevant ads to them on Facebook based on...