Run Surveys: Get an up to date pulse on customer sentiment and market sentiment using GoogleSurveys or SurveyMonkey. Access Audience Data: Use Experian Simmons and Nielsen Prizm to capture large-scale consumer survey data.
GoogleconsumersurveysConsumer goods Consumer barometer Last week, Google launched its updated Think Insights website. Google is no stranger to deprecation, as many of us have recently experienced from the phase-out of Google Reader.
Live surveys can be an invaluable tool to help get a sense of what users like about your content, what they don’t like, what else they’d like to see to improve the page or to make a purchase. These links offer added usability for users who want to...
While most brands report having an online newsroom as part of the company website, only 14 percent of press releases were optimized for search and recent surveys indicate the entire newsroom is lacking optimization.
If the presidential election were held today, Barack Obama/Joe Biden, the Democrats would get 36.7 percent of the vote, and Mitt Romney/Paul Ryan, the Republicans would get 36.1 percent of the vote, according to Googleconsumersurveys.
Forms shared in the stream, like feedback surveys or lunch order polls, are interactive as well and can be completed with just a couple of clicks," Google software engineer Li-Wei Lee wrote in a Google+ post.
So what of the surveys mentioned earlier, where more than 40 percent of SEOs believed their site traffic had been harmed by Google Penguin or Panda? I think I solved most of the issues, but let this be the first step toward a more objective step...
With its launch of ConsumerSurveys, Google has in fact added a whole new dimension to the self-service model of audience engagement, customer acquisition and brand building. Now, with a low-cost technology allowing virtually anyone to deploy...
Google will transition to “other platforms”, such as paywall substitute GoogleConsumerSurveys, which launched earlier this month. GoogleConsumerSurveys basically allows businesses to conduct surveys and allows visitors to gain access to content...
Business goal: Capture customer feedback Conversion challenge: Increase # of completed surveys Industry: Retail, hospitality, food, recreation, entertainment Feedback Surveys on Sales Receipts Sources like Yelp, TripAdvisor and Citysearch had...
Google has bought Zagat, an innovator of user-generated restaurant surveys. ZAGAT, a “pioneer in user-generated content” and creator of the world’s most “influential” and “trusted” consumer reviews, has been acquired by another “renowned innovator...
Benchmarks to track the evolution of the comprehensive website KPIs against the KPI of a self-selected combination of more than 30 industries and millions of consumer self-initiated surveys served by iPerceptions 4Q and webValidator Continuous...
Finally, point-of-purchase surveys are still a mainstay for businesses to measure consumer media consumption when couponing isn't practical. Until we can harness the power of reading consumer's minds, linking online and mobile sales stimulus to...
Some additional techniques to discover conversion issues on your landing pages include mining onsite search, or conducting usability testing, focus groups, and surveys. The two-count lawsuit also claims Google violated Illinois' consumer fraud laws.
Measuring these activities is never easy, but customer polling and recent purchaser surveys are good tools to measure response behavior. Outside of this audience, the typical consumer handset can do the basic functions such as make and receive...
Surveys and experts are always open to attack, of course, and this is what litigators deal with on a regular basis in any case that involves a survey and an expert. Some of the experts (and I am aware of a couple of studies that have been done...
The results are based on surveys of consumers. The American Consumer Satisfaction Index has posted new Customer Satisfaction Indices for a wide range of companies, including a number of portal/search engine companies.
Consumer generated content will also play a key role in MyRide.com as the site evolves, informing future car buying and ownership decisions by allowing users to participate via surveys, blogs, polls, reviews and ratings.
In short, Calacanis surveys the tragedy of the commons exploding all around him, and vows to do better. Recall the unclear pyramid structure at the Open Directory, which promoted mid-level editors to powerful positions without pay, and then...
The voluminous data in the report are drawn from all the usual suspects, including Pew, OneStat, Compete, Inc.comScore, Nielsen, Hitwise and dozens of other major sources, as well as MarketingSherpa's own proprietary surveys.