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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    You're going to have to use every bit of your community management savvy to crank up your Google+ following to 1,000 and beyond. +Post ads on the Google Display Network have been out of beta for several months now, but the engagement ad option is...

  2. Nuances of Spanish Language Search Marketing

    In the community of Murcia, in southeast Spain, the form Murcian is spoken. Make sure to also set up your sitemap and Webmaster Tools correctly which will also signal Google with which page belongs to which country.

  3. What is SEM? Depends on Who You Ask

    CIO.com recognizes SEM as a combination of paid advertising, search engine optimized design, marketing copy, involvement with the online community, and keywords. In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have...