Whether it's an event at your local chamber of commerce, an industry meetup or something on the national stage, commit yourself to at least one speaking opportunity between now and the end of summer. What does Google Suggest say?
Mobile commerce is the biggest opportunity, said Michael. Here are the discussion highlights with leading experts in the mobile industry: Eric Litman, Chairman Michael Bayle, Senior VP and General Manager, ESPN Mobile; and Brendon Kraham, Head of...
Social Media Meet ROI: The Secrets to Driving Social Commerce Paid Search Beyond Google: Social Media, Bing & Retargeting Ads Activating the Social-Search Dynamic Facebook Graph Search and its Impact on Reputation Management, Privacy, Local Search...
Chamber of Commerce Foundation, Gen C is a powerful demographic – not only are they cultural tastemakers, they influence $500 billion of spending a year in the U.S. In related news, Kevin Allocca announced on YouTube Trends that YouTube search has...
Alibaba quietly unveiled Aliyun Search, a product developed by the Chinese ecommerce giant’s cloud unit recently, a move that could have huge implications for Baidu and e-commerce in the country. If Alibaba takes Yahoo’s search algorithm and...
The service you provide is big-ticket and the ROI may only be five new clients as you have learned this from a reliable confidant at the local Chamber of Commerce. You remember, one of the questions the Chamber of Commerce colleague suggested you...
It also identified the rising importance of tablets in search and e-commerce that year. But Marin is up against the formidable resources of Google, now owner of DoubleClick, and Adobe Systems, as well as privately held Acquisio and Kenshoo.
Conversion rates on tablets for retail/e-commerce campaigns is nearly 20 percent better than on desktops. As SEW reported earlier today, Google launched a new style of campaign in AdWords, called Enhanced Campaigns.
This simple pair of segments will need to be slightly different if your site is e-commerce or not, because it will depend if you're using goals or e-commerce tracking. Google Analytics provides powerful but under-advertised features for grouping...
Having a clean feed is of benefit to an e-commerce website whether or not the company has a digital catalog. On the Google Catalogs dashboard, there is a tab in which the publisher can enter a query such as a part number or product name to search...
F-commerce a flop? With no means to correct the situation, many felt Google was unfairly penalizing websites in the search results if they had questionable links aiming at them (some bought by less ethical SEO providers with the goal of gaming...
They could start with low-hanging fruit like the associations they are members of, the local chamber of commerce, and other organizations they have relationships with. Webmaster Accounts and Google Analytics
Go to getlisted.org and bask in the glory of knowing that you are about to get connected with the kids and hard working adults that make the world of commerce go ‘round. Even the kids will soon be adult consumers, which make them viable in the...
Links from the Better Business Bureau (BBB) and the Chamber of Commerce are great for both link building and Trust Building. By improving their algorithm and supplementing their spam control with Human Quality Raters, Google has made it...
If you’re a local business, can you get the local chamber of commerce to link to you? Footnote 2: Definitely check the indexing status in Google Webmaster Tools instead of using the "site:" query operator in a Google search, because the Webmaster...
Launch of NSTIC at US Chamber of Commerce Meeting (long but important) In order to understand Google going forward you must understand Google as identity provider, not just Google as search engine. Sure Google, PayPal and Equifax were federally...
E-commerce Traffic Report If you run an e-commerce site, it's important to break down your different traffic channels to see which one performs best. This report answers some of your e-commerce questions by looking at the following metrics:
That’s what happened when Brian Christian wrote about the A/B test — the technology behind some of the biggest e-commerce online. AJ Kohn tells a story of how back in 2007 that he tested the difference between using initials in the URL of a Google...
The mobile commerce avalanche Google’s pursuit for relevancy really kick started the year as Google Search Plus Your World launched to solve issues regarding trust and authority of content by adding people, pages, and profiles that are all also...
This will include both Google authorship as well as product-specific information for e-commerce websites. Google will continue to feature its "money-making" products in search results. In addition, it's possible that Google will reduce the number...
