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  1. How to Create a Social Media Friendly Landing Page

    Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own language and code of conduct. They come to visit your site often, but they browse a while, read a blog post, and wander off to the next shiny thing...

  2. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Qualaroo is a low-cost survey tool that integrates with your website just like Google Analytics by inserting one snippet of code into your site’s template. Ask what to write about next on your blog. Google Analyticsis not surprisingly the launch...

  3. New Google Publisher Plugin for WordPress Lets You Verify Your Site, Manage AdSense

    With Google AdSense, the plugin is designed to make it very easy for webmasters to add AdSense code to their WordPress blog, without having to have template modification experience, something that often requires HTML or CSS knowledge, depending on...

  4. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    The advanced segment that works with this code identifies the visitor-level variable associated with the user on subsequent visits for as long as their cookie persists. Segment Contributed by: Avinash Kaushik is the Digital Marketing Evangelist at...

  5. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Make sure applicable presentations, media content, and other promotional material contain requisite embed code and share buttons, either through integration of existing social media assets or direct implementation on site/conference.