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  1. How to Run Foreign Language PPC Campaigns

    To open a Baidu PPC account, for example, you will need a local presence with a Chinese domain website and a valid business certificate issued by the Chinese government. In Russia, for example, Yandex has the greatest market share while Baidu – the...

  2. Chinese New Year 2012: Google & Search Engines Welcome Year of the Dragon

    Baidu, China’s top search engine, has created a logo on its homepage to celebrate the year of the dragon. Another Chinese search engine, Sogou.com, has created an animated video depicting the Lunar New Year celebrations with the firecracker going off.

  3. How to Launch an English Only Global Search Marketing Campaign

    You might even find yourself ranking in English in a foreign language version of Google however, there are search engines such as Baidu that don’t index English sites into its search engine (instead, Baidu partners with Bing China to provide...