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  1. Your Job Is to Make Google Look Good

    A shopping cart and option to check out now Yes, that's right, if you want Google traffic, your job is to make Google look good. They know that improved quality helps them build stronger relationships and higher levels of activity with their users...

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  2. Search Engine Marketing Checklist for Hotel Marketers

    Always check pages are being indexed by Google and Baidu (or the major search engine of your market) This is also the time to check the main hotel content and layout of the individual detailed hotel page is optimized as a landing page for SEO and...

  3. Dealing With Onsite Duplicate Content Issues

    It conducts a Google cache check, 404 check, and www versus non-www check by checking the headers returned by both versions of the URL, PR dispersion, and supplemental pages in the Google index. SmallSeoTools: To check for plagiarism, copy and...

  4. There's a Good Chance Google Is Rejecting Some of Your Products Right Now

    If you are updating your feed manually, check out some Excel shortcuts and formulas to save time. Earlier this year Google updated its Google Shopping Feed Specifications. Although the inventory submission format requirement change was posted in...

  5. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Check Mobile Versus Desktop Traffic (From Google Organic). Google unfortunately doesn’t inform webmasters that they are being algorithmically demoted or how close they are to recovery. That’s where Google is getting user engagement data from, and...