SEO News

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  1. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    You would have no idea whether you were reaching the target market you thought you were or if specific products or platforms brought in people older or younger than you imagined. In-Market Segments: This shows us which categories of products our...

  2. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Examples would be special offer pages with expired dates, old job listings, expired real estate listings, out-of-stock products, and so on. In fact, Google continues to dial up the importance of quality content and user engagement signals and is...

  3. What is SEM? Depends on Who You Ask

    The idea is to use search engines to market your products or services. In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have shifted from offering SEO services to focus on paid search via search engine marketing services.

  4. So... You Think SEO Has Changed?

    Not much here has changed except the tactics of how you go about understanding which words are being used by your audience to search for your products, services, or content. I don't advocate obsessing over toolbar PageRank, but understanding how...

  5. New Google Publisher Plugin for WordPress Lets You Verify Your Site, Manage AdSense

    To help WordPress webmasters with two Google products, AdSense and Webmaster Tools, Google has released a new official WordPress plugin. With Google AdSense, the plugin is designed to make it very easy for webmasters to add AdSense code to their...