SEO News

Google Be Updates Algorithm

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  1. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    They do so as part of a feedback loop, oftentimes assessing proposed tweaks to the algorithm before they are rolled out. From time to time, Google updates this manual. The latest version of Google's "human rater handbook," a.k.a.search quality...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    So, it looks like Google began pre-rolling Panda out a few days prior to the announcement (which I have seen in the past with major algorithm updates). Maybe it was Google tweaking the algorithm based on initial findings and then re-rolling it out.

  3. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    We (the "good guy" SEO companies) keep saying that you "can't do this" (and we have seen penalties and know this to be true), but when the common person is searching for "search engine optimization companies", you would think that after all of...

  4. What is SEM? Depends on Who You Ask

    In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have shifted from offering SEO services to focus on paid search via search engine marketing services. Google In a "Learn with Google" online vocabulary reference Google...