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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Brands that have taken the lead in the Russian market for mobile devices include Apple, Nokia, and Samsung. It is no surprise that the second most expensive device to target is the Apple iPhone and has a cost-per-click of approximately 3.47 Russian...

  2. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    Since Apple's Siri release and the launch of its competitor, Google Now, search has become more conversational and relative by displaying results based on the user's previous search intent. When it comes to large brands or enterprises that don't...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Reviews and additional content are syndicated from Yelp, so Yelp optimization boosts Apple Maps visibility. If your listing isn’t appearing in Apple Maps, you can (and should) proactively create a free listing with Localeze (note that they also...

  4. Google Takes 'Top Global Brand' Title from Apple [Study]

    Buzz over new and improved products has helped Google surpass Apple in Impact Media Value, making it the Top Global Brand according to General Sentiment’s Global Brands Report for Q2 2012. Google scored $756.6 million in brand value, compared to...

  5. SEO Techniques for Large Sites: How to Maximize Product Visibility in Organic Search

    Every large site struggles with canonicalization, even Apple. Even for massive brands. There are other ways to accomplish the same thing, via rel canonical meta tags and URL normalization and parameter handling in the Bing and Google webmaster...

  6. How Large Advertisers are Accelerating their SEO with Social Media - SES San Francisco

    An example was a rank 1 showing for "Apple's Death Grip" page just after all the bad stuff kicked off. They're going to look at whether big brands worry about SEO and social media (of course they do! Jeff: Big brands understand their share of the...