That's why Google AdWords announced review extensions in beta. Image extensions announced in June also allow all types of businesses, not just ecommerce, to feature images right in their ads to create a more engaging experience.
Link building: Combine your sales effort with link building, but try not to break Google guidelines for paid links. Google Trends offers some insight into keyword trending when your keyword stays above a minimum threshold.
When Google announced their move to enhanced campaigns in February, many thought that Google had gone too far. Once I got past the fact that Google had just forced a massive organizational change on us and everyone else, it started to become clear...
Google is celebrating gay pride month in a big way. From its internal committees to its speaker series and fundraising events, Google supports the LGBT community and employees unlike most workplaces. In a post on Google+, Life at Google documented...
Google has announced the launch of their dynamic remarketing program to all clients with a Google Merchant Center account. Good news for Google advertisers looking to expand their advertising performance with dynamic remarketing for their products.
When Google announced enhanced campaigns, they touted the ease of management. Ever since Google rolled out quality score in 2008, advertisers have struggled in their attempts to improve it, often to their detriment.
Google announced its acquisition of Waze earlier this month, and said that the navigation service will continue to operate as a standalone app. Google's $1.1 billion acquisition of navigation firm Waze will be reviewed by the U.S.
Google announced its intention to issue Class C stock last year, however the Brockton Retirement Board and shareholder Philip Skidmore sued the firm, claiming that the firm's co-founders Sergey Brin and Larry Page engineered the stock split in...
The Google Local Carousel beta test that we saw last month is now rolling out to all U.S.users, Google announced. With the new style of carousel listings, when a user searches for a local results, such as a restaurant or hotel, instead of the...
In April 2013, Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property with 154.6 million unique viewers, followed by Facebook with 62.7 million, VEVO with 52.9 million, NDN with 45.3 million...
I found it really interesting; Google announced changes to their algorithm which will favor sites with best-in-class mobile infrastructure; for once I don't think you'd find an SEO that begrudges the changes they are making.
In a move designed to "dramatically streamline" the user experience, Google Analytics announced a redesign of the administration panel. According to the Google Analytics team: Google's aim is for a more simplified navigation area so that you can...
At Google I/O 2013, huge changes to the user experience of Maps were announced. Google Maps (and its Yelp-like counterpart, Google+ Local) have undergone significant changes since they were first launched in 2005 and 2010, respectively.
Google’s Distinguished Engineer Matt Cutts has announced that a new ranking update, one that targets spammy queries is now live. In addition, just as site speed has played a part in Google’s web search ranking algorithm since 2010, you can expect...
Last week, Google announced the launch of a specific API for Content Experiments. Google Analytics revamped Content Experiments last summer. The new content experiments API allows developers to pick and choose from all the features available within...
Using Google Analytics to Track Visitors from Pinterest Even though Pinterest can't yet compete with Facebook, it is growing exponentially and in three short years is now one of the top six largest social media networks, alongside Twitter, LinkedIn...
At the recent Google I/O conference, several new categories were announced, including music, video games, books, TV episodes, public transportation, and research cards – a custom category based on specific niche topics you've shown interest in by...
Comparatively, Facebook, Twitter, Google+, and the majority of other services that allow single sign-in are social sharing based. Amazon has announced a new sign-in service, Login with Amazon. As an ecommerce driven company, this is an interesting...
Yahoo announced its brand new look today – one that includes a Google-like navigation bar, and search results that appear higher on the page and seem to load faster. Taking some inspiration from Google, Yahoo's search results have gotten a makeover.
Google's Distinguished Engineer Matt Cutts announced that Penguin 2.0 went live on May 22 and webmasters braced for the worst. For example, Majestic SEO, Open Site Explorer, Google Webmaster Tools, Bing Webmaster Tools, etc.
