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Google Analytics Tracking Code

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  1. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    Qualaroo is a low-cost survey tool that integrates with your website just like Google Analytics by inserting one snippet of code into your site’s template. Google Analytics will tell you what people are doing, but it can’t always tell you why they...

  2. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    By adding one line of code to your Google Analytics snippet, you could fire off an event to GA after a certain amount of time elapsed. Now populate the event tracking parameters, which should be familiar if you've previously used event tracking in...

  3. Demographics and Interests: Coming to a Google Analytics Profile Near You

    Above, you can see a note stating you’re required to make a small change to your tracking code. The code changes are fairly straightforward; we just need to replace one line of the script. I was really excited to see some new information in one of...

  4. 10 Google Analytics Custom Events That Track the Untrackable

    Google Analytics push: The "_gaq.push()" part of the code is what connects to the HTML of your page and signals to Google Analytics that data needs to be sent to your account. The first place to start with any Google Analytics event is to develop...