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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import reporting metrics? Can we include our own website analytics code on [VENDOR NAME]'s pages? Can [VENDOR NAME] import local relevant data into its interface from our website...

  2. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    This solutions gallery contains in-product solutions (such as dashboards, custom reports and segments) to deepen your use of Google Analytics and accelerate your learning curve. Google released the Dashboard Analytics Solutions Gallery more than 14...

  3. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    Each one of these reports and many more are available by searching The Google Analytics Solutions Gallery and Custom Report Sharing. Log into Google Analytics. Thanks to Google Analytics, we have all the data necessary to formulate a successful...

  4. A New Direction for SEO in 2014: The Secure Search Manifesto

    Utilize all your data from multiple data sources (such as Majestic SEO and Google Analytics) They changed the way that they work and now look to innovative ways to integrate analytics data to restore visibility no longer available with secure search.

  5. 5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

    We’ll use Google Analytics to illustrate how to use data to make informed decisions. Since encrypting search, Google has replaced “not provided” organic search data with organic search represented in Channel Reports; this is just one way to assess...

  6. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    Google Analytics does a nice job tracking the number of visitors to visit a website from different social channels. Google Analytics With Google Analytics Campaign Tracking, you can set up links for campaigns with UTM parameters to track the campaign.

  7. 10 Google Analytics Advanced Segments That Reveal Search & Social ROI

    Search & Social Google Analytics Advanced Segments Let's start with a refresher about what has changed and then explore 10 Google Analytics advanced segments that reveal search and social ROI. Here are 10 Google Analytics advanced segments...