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Google Analytics Custom Reports

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  1. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    I won’t cover the steps in this column, but creating custom segments is a powerful thing to do when analyzing websites. Bonus: Once you test your site across various devices, you can check the Devices report in Google Analytics to view engagement...

  2. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    This solutions gallery contains in-product solutions (such as dashboards, custom reports and segments) to deepen your use of Google Analytics and accelerate your learning curve. Most advanced Google Analytics users have created custom dashboards...

  3. The 4 Most Interesting Features in Google Shopping Campaigns

    By adding five custom feed labels, Google has given retail marketers who can manipulate feeds more flexibility around how they manage campaigns. Custom Labels Custom labeling will allow retailers to integrate more detailed product information into...

  4. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    While Google continues to enhance Google Analytics, many custom reports and calculations are related to paid advertising. Despite the dependence of millions of businesses on Google Analytics for organic search insights, the topic was a glaring...

  5. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    How to Use this Segment: This segment is especially useful when applied to standard or custom reports that show dimensions such as campaigns, keywords, geography, and items purchased. Segment reports by keywords that consist of 3, 4, 5 and 6+ words...