It also features the real-time bidding algorithm. Good news for Google advertisers looking to expand their advertising performance with dynamic remarketing for their products. Google has announced the launch of their dynamic remarketing program to...
Google's announcement that responsive web design is its preferred method for mobile delivery, coupled with its recent announcement of an algorithm change favoring best-in-class mobile infrastructure, makes it clear that responsive design should be...
This is a penalty, not the algorithm, so not a Panda issue. These are penalties, not the algorithm, so not a Penguin issue. These are penalties, not the algorithm, so not a Penguin issue. Have you ever received a Google Webmaster email stating that...
Beckman went on to say, just as Google has PageRank, which is based off of about 200 different ranking factors, Facebook has EdgeRank, which is an algorithm used by Facebook to determine what is displayed in a user's News Feed based on three main...
I believe aspects of this will be given greater weight in the search algorithm, at least until the spammers figure out how to exploit it on a large scale. For years webmasters have been following one of SEO’s golden rules: get lots of quality...
The 2011 movie "Moneyball" starring Brad Pitt, tells the story of how Oakland A's manager Billy Beane shuns the mainstream methods to scout and fill a major league baseball team roster, and instead uses data to an algorithm called sabermetrics to...
Google's Penguin/Panda algorithm changes combined with the sheer volume of content being produced, makes PR a much larger component to effective SEO. Google wants quality content that is highly vetted.
I found it really interesting; Google announced changes to their algorithm which will favor sites with best-in-class mobile infrastructure; for once I don't think you'd find an SEO that begrudges the changes they are making.
In the grand scheme of things, Google is not simply tweaking its algorithm. At present, I'm sure the real worry for most is how to react and adapt to recent algorithm update, Penguin 2.0 – but a good SEO professional will always keep the long-term...
In addition, just as site speed has played a part in Google’s web search ranking algorithm since 2010, you can expect site speed to have an impact on the rankings of mobile sites, Cutts announced at the SMX Advanced conference.
And it doesn't take a couple of Google PhDs to build an algorithm that can tie all your online information together. If, for instance, you've fleshed out your Google+ account's About page like I have, with a lot of different places you've written...
Thanks to the quality score algorithm, you now pay less per click than your competitors with less appealing ads. The Google search engine has a hidden side. Here's what Google shows me for that search term:
Every major Google algorithm update is followed by weeks and weeks of posts addressing the specifics of the particular change. With every passing year, Google refines its algorithm further, reducing the effectiveness of silver bullet techniques.
With the release of the much-anticipated algorithm update, many in the industry wondered how bad the damage would actually be. Similar to the approach I used for Penguin 1.0, I began heavily analyzing Penguin 2.0 victims to learn as much as I could...
NK: Algorithm updates certainly can’t be ignored. None of the Powered by Search clients got hit by the algorithm update. SEW: How do you feel now that Google Penguin 2.0 has arrived? With Link-building being one of the things under Google's...
Many webmasters are confusing what is an algorithm update and what is simply a data refresh. When you’re changing your algorithm, the signals that you’re using and how you weight those signals are fundamentally changing," he said.
To do this they show a number of "raters" two results side by side, the current search result, and the search result that makes use of the new algorithm. The new search algorithm launch process looks something like this:
Now, we have added a search history of a few seconds to our search algorithm to deliver results and search suggestions based on the ‘full picture’ of the user’s search behavior. Maybe Google will start to realize that beyond digital socialization...
When it makes sense to use this bid algorithm: The blog post on Google calls out "when conversions are the main objective, but you also want control over keyword bids. When it makes sense to use this bid algorithm: Usually one of the less used...
And Google's algorithm orders results based on what will give the searcher (here the consumer) what he/she wants the fastest. A consumer can now get a better sense of offers and pricing before even leaving a search; this is a course charted by...
