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Google Advanced Search Pagerank Sculpting

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  1. Should You Still Use Nofollow?

    At SMX Advanced 2009, Matt Cutts made statements about how this had been changed, and which he then clarified in his June 15 "PageRank Sculpting" post. This touched off an era where many SEOs recommended PageRank sculpting, and lots of sites did it.

  2. Link Building 101, Part 1

    An advanced form of the discipline is known as "PageRank siloing," or "PageRank sculpting. From Google's perspective, having one link from a site that has a large PageRank counts more than many sites that have a lower rank.

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