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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was, that link-building at the enterprise level (and really at every level) would have to go beyond old-school tactics like directory...

  2. Should You Syndicate Your Blog to Get More Traffic & Leads?

    Simply scroll down the editable blog post and click on the Advanced options where you'll see the canonical link field for input of the blog URL. Organic blog promotion is a tactic that trips up many content creators since there is rarely one sure...

  3. 26 Free Must-Have Tools for PPC Success

    I've even used Uber Suggest for blog topic idea generation. FTP for Google Merchant accounts Google Suggest is a fun and enlightening way to do keyword research. Google Documents I love creating shared Google Docs for internal and external use.

  4. Facebook Custom Audiences: 7 Strategies Marketers Can Start Using Today

    This advanced form of Custom Audience retargeting helps you map the buying intentions (Google and Bing search history) of website visitors to their potential lifetime value (audience DNA), and then serve relevant ads to them on Facebook based on...

  5. Majestic SEO Adds Live Rank Factors & New Link Prospecting to Search Explorer Alpha

    They offered an example of this new method in their blog post announcement: The results are quite different, compared to the same search on either Google or Bing’s regular or news search. Once a bucket list is saved, it becomes accessible as an...