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  1. Last-Minute SEO - Here Come the Holidays!

    They could also be press releases, syndication, blog outreach, affiliates, or even AdSense. It does get confused with AdSense sometimes and those are two different animals. When Google comes through and hits you with an update that takes away your...

  2. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    Again, in my own investigation I came across many landing pages that made suggestions for similar price range hotels and even used AdSense ads to direct traffic elsewhere and again, effectively draw revenue from the hotel's reputation.