Enhanced campaigns improvements for Google+ and mobile apps – Inside AdWordsEnhanced campaigns now automatically include social annotation (number of Google+ followers) "when they can improve ad performance", if you have recent "high-quality...
Facebook Seeks 7-Figure Price Tag for Summer Debut of Video Ads – Advertising AgeSeeking $4 million in new video ad business per day, advertisers will have to pay Facebook $1 million for a 15-second slot when they debut in June or July.
Google Tops Facebook in UK Digital Ad Revenues – eMarketerGoogle at 44.2 percent; Facebook at less than 5 percent. UK digital ad spend up 12.5% to £5.42bn in 2012: report – EconsultancyMeanwhile, the IAB reported that UK digital ad spend in the UK...
That post was huge news in our industry too. Secondly let's look at an SEO industry example to show us that traditional news isn't always what's going to be the most newsworthy for the audience. When the news broke about Google's new disavow...
So, the news that AOL is bringing its video library to a whole new audience of viewers on YouTube is a major milestone in the online video industry. Ad sales will be handled by AOL's sales team, opening up a new revenue stream for the company and...
Now when people click on a search ad, Google will teleport through time and space – directly to a business location. The Toilet Internet Service Provider (TiSP) project was a self-installed, ad-supported online service that was offered entirely...
When the survey looked at advertising's ability to get shoppers to stores or retail websites, it found that 56 percent of consumers who recalled being exposed to a search ad were prompted to take the next step, with video the next highest driver...
Their latest Droid phone ad even plays with the attitude of them taking over. People in our industry need to watch this hearing, as should the generic public, to understand exactly what this company does.
Unlike Google, Naver’s goal is to keep users on its portal as long as possible because ad revenue is dependent on how long they stay and the number of pages visitors view on its portal. However, Daum announced an alliance with Nate a few months...
Google Goes Gaga For Chrome TV Ad - Search Engine Watch Lady Gaga crowdsources content from fans to produce Chrome Ad. Delivering Mobile Branding at Scale with DoubleClick Rich Media - Google Mobile Ads Blog DoubleClick can now serve rich media ad...
Search Industry News Google help wanted: antitrust lawyer - CNET News Here's a roundup of today's other search news and headlines from around the web. Text Ad Optimization Q&A #5: Have You Had Any Surprising Text Ad Testing Results?
Search Industry News Here's a roundup of today's other search news and headlines from around the web. Text Ad Optimization Q&A #4: How Important is Text Ad Testing in Overall Campaign Optimization? Yahoo News and Yahoo Bus Stop Derby Bring Home...
Search Industry News Hyperlinked Headlines May Hurt Your Google News SEO - Search Engine Roundtable Here's a roundup of today's other search news and headlines from around the web. Text Ad Optimization Q&A #3: What Factors Have The Greatest...
Search Industry News Mobile Search of Search Ad Clicks From Mobile - ClickZ Here's a roundup of today's other search news and headlines from around the web. YouTube Partnering with Dublin-based Storyful to Organize Breaking News - Beet.TV
Bing, Ask Buying Ads On Google Doodle News Search Results by Frank Watson The popularity of Google Doodles has not been overlooked by Bing and Ask, both engines are buying low costing paid search traffic for Yuri Gagarin figuring the people who...
Here's a quick rundown of four of their latest tests involving Twitter profile integration, AdWords display URL spacing, a revamped News layout, and AdSense ad variations. Google AdMob Adds Windows Phone 7 to Mobile Ad Mix - Google Watch
SEO Strategies for Google News - Distilled Google News Here's a recap of this week's columns and news stories for the week of Feb.to 26, as reported by Search Engine Watch, as well as search news and tips from around the web.
Google: Internet main information source for Hispanics - Fox News Latino Google News Here's a recap of this week's columns and news stories for the week of Jan.to 29, as reported by Search Engine Watch, as well as search news and tips from around...
Google Likely to Expand Lead in Search Ad Market by Jonathan Allen An antitrust investigation initiated by Italian newspaper publishers who cried foul over lost advertising revenue when their headlines were pulled from Google's main search results...
Minute Google News Outage Last Night - Search Engine Roundtable In a post on the Official Google Blog the company congratulated the auto industry on a strong start to the new year and linked to the 2011 North American International Auto Show in...
