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  1. 3 Lessons Social Advertisers Can Learn From Search Marketing

    Free tools like Google Alerts, Hootsuite, Social Mention, and Topsy are accessible ways to begin this process. With the festive shopping season getting into full swing, search marketers have been busy concatenating keywords, developing negatives...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    I still find many webmasters don’t know that you can segment mobile search traffic directly in the Search Queries reporting in Google Webmaster Tools. Once you access Google Webmaster Tools, click Search Traffic from the left menu, and then Search...

  3. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    While this approach allows for indexing by Google, it has proved unpopular with SEOs and developers for several reasons, mainly due to increased development workload and incomplete support by other search engines and third party web services.

  4. Google Responds to 'Right to Be Forgotten' Questionnaire

    One of the most interesting questions is whether Google delists results displayed following a search in one of the following categories: Have no fear: Google clearly says it removes links from search results only in European versions of Google.

  5. How to Identify Non-Ranking URL Page Types Using Google Site Search

    There are many ways to begin identifying all page types on a site, but probably the easier, most widely accessible way is the ol' trusty Google site search. Focusing on benchmarking non-ranking URLs by page type, we'll use Google site search to...

  6. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail sites to see how well they fared against key elements in a mobile user's experience. Businesses that fail to offer optimized mobile...