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  1. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    A consumer can now get a better sense of offers and pricing before even leaving a search; this is a course charted by Google design and more readily apparent with the newer paid Shopping results. And Google's algorithm orders results based on what...

  2. Guest Blogging vs. Guest Posting – Imagine A World Without Links

    Google likes good content, relevancy, and uniqueness. Google doesn't like spam, irrelevant content, spam, and dubious backlinks. When people talk about Penguin's evolution and discuss guest blogging and Google publisher paranoia, it's important to...

  3. How Will Enhanced Campaigns Effect AdWords' Conversion Optimizer?

    Many Google AdWords advertisers are taking the plunge and upgrading to enhanced campaigns. Google has touted the new bid multiplier of enhanced campaigns as some sort of saving grace. According to an agency representative at Google, this is on the...

  4. Doodle 4 Google 2013 Winner's Best Day: When Her Dad Came Home From War

    Today's Google Doodle may be the most moving logo Google has ever posted. Doodle 4 Google competition. Her creative use of the Google letters to illustrate this heartfelt moment clearly resonated with voters across the country and all of us at...

  5. Marketing Automation & Search – 3 Strategies for Mutual Success

    There's a fine line between repurposing good content and making Google angry. Well, if you know how often a typical SEO/PPC lead is going back to Google and using a particular search term to reconnect with your service or product, you can then...

  6. Google Analytics Language Report: What You Can Learn About Your Visitors

    This Google Analytics Language report is beneficial for understanding your users better and seeing how activity might vary across different languages. Instead of "English", Google Analytics uses "en-us", "en-uk", "en_gb", "en", and others.