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  1. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    When Google unveiled its Trends search engine, SEOs quickly embraced it as a tool to figure out what was happening within a specific niche. Yelp is turning 10 years old, and has announced it has accumulated 57 million reviews filled to the brim...

  2. How to Create a Social Media Friendly Landing Page

    Each social channel, whether it's Facebook, Tumblr, Pinterest, Twitter, or Google+, has it's own language and code of conduct. Landing page optimization continues to be a growing conundrum for many brands, especially when you throw social media...

  3. Retailers Outspend Luxury Brands on Luxury Keywords in Paid Search [Report]

    In the battle for luxury shoppers, top retailers in 2013 outspent top luxury brands on Google AdWords paid search ads in four of five categories: apparel, beauty and cosmetics, shoes, and watches, according to a new AdGooroo report.