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  1. Google: 88% of Mobile Search Ad Clicks are Incremental to Organic Clicks

    The results in verticals range from 82 percent incremental clicks in the general service industry to 97 percent in the classified ad vertical. Wondering about running mobile ads in AdWords? In other words, the paid clicks aren't replaced by organic...

  2. Living Stories is Google's Way of Telling Murdoch to 'Buzz Off'

    How do they replace lost sources of revenue such as classified ads? Google Unveils News-by-Topic Service (nytimes.com) Google News now features a new feature: The Living Stories project. Launched while I was at SES Chicago earlier this week, it is...

  3. Advertising Placements by Industry and Top Sponsored Links, August 2007

    HTML ads are also classified under this category. Nippon Telegraph and Telephone Corp.best+web+hosting+service ssh+hosting get+a+pictures+web+page+code Standard Image/Text Link: Ads that are comprised of many components, typically both image and...

  4. Advertising Placements by Industry and Top Sponsored Links, June 2007

    HTML ads are also classified under this category. Experian free+credit+report blue+sky+internet+service digital+cameras Standard Image/Text Link: Ads that are comprised of many components, typically both image and text beneath the images, all of...

  5. Study: Search Driving Offline Conversions for Local Service Businesses

    It strongly argues that search engines should be serving locally targeted ads against commercial queries in almost all service categories where there's no local modifier because the probability is extremely high that the user is looking for a...

  6. New Search Patents: May 3, 2006 - Microsoft and IBM Dominate with Recent Search Filings

    The search service may then access a content database to identify ads or other media or content which match or correspond to the detected locality or region, such as ads for local restaurants, car dealerships, physicians or other services or...

  7. Daily SearchCast, March 7, 2006: Back From SES NY; Ask's Maps & New Features; Google's GDrive; Classified Ads From Microsoft; Stanford Daily Selling Links Again & More!

    Today's search podcast covers a brief recap of the recent SES NY show; the growth -- or not -- of the search industry; Ask getting new features, including maps; Google likely to offer file storage; Microsoft's new classified ads service; MSN...