Based on its latest Survey of Search Marketer Behavior, JupiterResearch considers three quarters of search marketers currently using unsophisticated search engine marketing (SEM) tactics. According to Scevak, there are some key milestones in on the...
MediaPost provides a write-up here: Report: Three out of Four Search Marketers 'Unsophisticated'. Unsophisticated? Factors that seem to push people into sophistication are more experience with search
advertising, bigger budgets and the type of...
Most Search Marketers Unsophisticated By Danny Sullivan, Nov.http://blog.searchenginewatch.com/blog/041102-629a MediaPost provides a write-up here: Report: Three out of Four Search Marketers 'Unsophisticated'.